MetroSenses is a perfect-bound, full-color publication published quarterly.
MetroSenses is mailed complimentary to 40,000 select residences in Duval, St. Johns and Clay counties with pass-along readership projected at 100,000.
MetroSenses readership profile is based on industry consumer profiles and customer research.
Distribution will expand to the commercial sector including, but not limited to, businesses such as realtors, mortgage brokers, hotels, motels, bed and breakfasts and local Chambers of Commerce.
Advertising will open to the catering and home meal preparation business sectors.
MetroSenses is available online at www.metrosenses.com. (Customer Appreciation discounts available in print version only.)
MetroSenses projects conversion to a paid circulation.
Reader Profile*
51% female, 49% male
Age range: 30-65
Average household income: $65K +
Approximate Home Value: $150K+
Purchasing habits:
Average number of dining-out experiences per month: 7-8
Average number of take-out purchases from restaurants per month: 3-4
Average household dinner bill (over the age of 16): $48
Average number of people in household over the age of 16: 2
Minimum level of education: Some college
*Data gathered from the U.S. Census Bureau and independent research.